About the Author

ROBERTO " Bobby" BADURIA CABAERO

Pacific Grand Villas, Phase 2, Block 5, Lot 7

Marigondon, Lapu-Lapu City, Philippines

TEL. NO. (032) 236-5726; Cell No. 0917-5289408

bobbcaba@gmail.com

STATEMENT OF CAPABILITIES

ROBERTO B. CABAERO is an Executive Coach and Business Consultant providing coaching and advice to business owners and their executives at the top management level.

He is also an accredited DTI/GoNegosyo Mentor for the Kapatid Mentor Me (KMME) Program.

He has been in the corporate world for over 25 years handling various Leadership positions in local and multi-national corporations before his early retirement to focus on his own Consultancy business.

He regularly conducts professional training on various management disciplines specializing in Visioning, Strategic Planning & Business Development, Supply and Value Chain Management, Franchising, and General Management for Business Owners and Top Management levels for both Large and Micro, Small and Medium Enterprises (MSME).

CURRENT ENGAGEMENTS

He is the Proprietor of RBC Business Consultancy Services established in 2000 and has assisted over a dozen family-owned businesses in various industries.

Over the years, his company has formed Strategic Partnerships and Trade Alliances with various companies involved in Financing, Talent Acquisition, Multi-Media Marketing, Real Estate, and Construction.

He is also the Business Development Manager of a few Micro and Small Business Enterprises whom he has mentored under the DTI/Go Negosyo program.

In addition, he is the Executive Coach to the President of a local Bakeshop Chain operating in Cebu and Cagayan de Oro establishing a Franchise Company that will operate nationwide.

He is currently mentoring the third-generation owners (3 fresh college graduates) of an established family corporation involved in the construction, shipping, real estate, hotels and resorts, and agribusiness to support their various food businesses.

The objective is to train and prepare them to assume critical Management positions in the future.

In addition, he is the Executive Coach to the second-generation President and CEO of a family business in the hospitality business assisting him in his day-to-day activities and sits on the Board as an Independent Director

PAST ENGAGEMENTS

In the past, he was the President and COO of two corporations set up to be the Master Franchisee and Commissary Operations for Visayas and Mindanao of a large chain of pizza stores.

He was the Executive Coach to the Logistics Manager of an established paint and chemical company, with a strong presence in the VisMin area, providing strategic guidance on expanding to Luzon while protecting its existing turf.

He also was the Executive Coach and the Independent Director of a family-owned firm successfully implementing its nationwide franchising opportunities in the bakeshop business, with a special focus on new ventures/business prospects.

He was also an Executive Coach to the Commissary Business Manager of an Oriental fast-food company operating nationwide, reviewing its production, logisticlogistics, and franchising requirements.

He was an Independent Director and Chairman of the Board of a foreign-owned food chain with over 150 branches nationwide .

As a consultant, he participated in Designing a Sales and Distribution Network for a foreign company entering the pharmaceutical business.

He is also the Business Consultant tasked to develop the Supply Chain capability of an Importer and Distributor of food ingredients serving the Hotel and Restaurant Industry and Modern Trade markets operating twelve (12) warehouses and complemented by a Sales Team based in major Cities.

TRAININGS AND WORK EXPERIENCES

Over the years, Bobby has obtained various training in Inventory Management, Logistics, Materials Management, Supply Chain Management, Manufacturing, Finance, Sales, Marketing, Franchising, Independent Directorship, Strategic Planning and Productivity Management in the Philippines, Taiwan and Singapore. A member of the Supply Chain Management Association of the Philippines (SCMAP), he was the Vice President in 1993 then the President in 1994.

He was the Charter President of the newly formed SCMAP-Visayas Chapter established in 2013 and currently a member of the Board of Directors.

He has been taking an active role in the Consulting profession by attending various forums and by participating both as resource speaker and/or resource person and as an accredited member of a network of consultants in the field of Franchising and Supply Chain Management.

Bobby was formerly connected with Jollibee Foods Corporation, where he was responsible for the Total Logistics support to the company’s nationwide network of outlets.

During his stint with the company, he improved the servicing of the store’s requirements by implementing new concepts in Logistics.

Notable of which is the introduction of Third-Party Logistics whereby specific warehousing and delivery activities were contracted out to service providers thus improving service levels without the corresponding increase in investments.

Bobby was also responsible for the setting up of satellite warehouses and full-service depots, which resulted in bringing the stocking points of finished goods closer to the stores.

He also simplified the store Ordering and Order Processing system to improve the delivery documentation and reduced the need for numerous record adjustments.

Prior to Jollibee, he was the Group Manager for Inventory Management of the Meat Division of Purefoods Corporation.

As such, he was responsible for the Production Planning and Inventory Control of its dry and refrigerated Raw Materials Warehouses to support production.

At the same time, he was also responsible for the storage and delivery of its Finished Products in its Main Warehouse and its nationwide network of ten (10) provincial satellite warehouses or depots. Together with his Team, they established a new Logistics Department.

Bobby was also connected with TMX Phils. (assembler of Timex watches) at the Mactan Export Processing Zone (MEPZA, Cebu) as the Inventory Control Manager.

As such, he participated in the implementation of Just-In-Time (JIT) principles of inventory management and was the overall coordinator in the massive transfer of equipment and inventories from the Manila and Taiwan plants because of their closures.

His first job was with the Paper Industries Corporation of the Philippines (PICOP) in Bislig, Surigao del Sur where he was trained as a Methods Analyst, then moved to various positions in the Technical, Engineering, Finance and Process Consulting Divisions.

In PICOP, he was also trained extensively in the various Kepner-Tregoe (KT) Management Techniques as a Lecturer and Process Consultant.

PERSONAL DATA

He graduated from the University of San Carlos with a degree of BS in Electrical Engineering then pursued further studies in the University of the Philippines (UP), Cebu where he earned units leading to a Masters in Business Administration (MBA) degree.

Bobby is married to Carmel, who is one of the owners/partners of the Cebu Centre for Dance where she is the Ballet Teacher and a licensed Pilates Instructress.

They have three (3) children, Mikel who is married to Bing and have one daughter, Lyka.

Mikel is the HR Director at the Philippine Span Asia Carrier Corporation, Kyra is the expatriate Director for PR and Marketing of a Cambodian Holding Company based in Phnom Penh and their youngest, Tara is a Visiting Professor expatriate in Stamford American International School, based in Singapore.

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